It is precisely one year since Libertex became the Official Online Trading Partner of FC Bayern, and what a whirlwind twelve months it has been for both parties! The Munich-based superclub famously won its 33rd Bundesliga title, their 11th consecutive one since 2013.
We're going Platinum
Given the obvious success-driving combination, Libertex and FC Bayern will further strengthen ties by upgrading our multi-year partnership deal from Gold to Platinum status, with a wide range of additional benefits for both parties.
As of the 2023-2024 season, Libertex will enjoy additional on-air time on the LED advertising boards at the Allianz Arena. This will bolster our brand visibility in both the German market and worldwide, thanks to FC Bayern's strong global following and participation in major European tournaments. In addition to this, we'll also enjoy extended use of club media, as well as additional VIP seats for company guests and personnel. However, the most exciting new benefit for Libertex's brand exposure is sure to be the inclusion of our logo on the club's TV backdrops at press conferences, flash interviews, mixed zones, and even at the FC Bayern training ground.
A word from Libertex Group CMO, Marios Chailis
Speaking on this special occasion for our company, Libertex CMO Marios Chailis had this to say: "It was already a huge honour to sign the original partnership deal with FC Bayern back in August last year, but to be able now to forge even closer ties with such a giant of European football is an almost indescribable feeling. Looking at the mutual success we've both enjoyed in 2023, I think it's proof that our shared values and strong ethos centred on trust, teamwork and a winning mentality make us an unstoppable combination. We are very much looking forward to an even closer cooperation in the years to come."
Kicking off the new 2023-2024 season
As we head into the new football season as a Platinum partner of FC Bayern, we would like to take this opportunity to wish the club all the very best, not only in the Bundesliga but in the UEFA Champions League, as well. We look forward to launching new joint initiatives and cheering for FC Bayern at every game!