Fri, 06/16/2023 - 07:07
Libertex, one of the leading online trading platforms, has been awarded the German Brand Award 2023 in the "Excellent Brands: Banking & Financial Services" category. The company, which participated in the long-established annual competition for the first time, received the award at the official ceremony at Verti Music Hall in Berlin on 15 June, 2023. The German Brand Award is presented by the German Design Council to companies operating in Germany that have attracted attention through their pioneering and effective brand work, independent projects and extraordinary campaigns. The online broker has already won over 40 international awards throughout its history, with this one being the first from Germany.
The German Brand Award is an independent annual award that recognises successful brand management. The "Excellent Brands" category honours the best products and brands of individual industry sectors. This year, the organisation received applications from around 1,200 companies, agencies, service providers and marketeers, as well as non-commercial and governmental organisations from all sectors, which the German Design Council’s expert panel evaluated to first select admissions and then assign winners in each category. Each year, around 700 guests attend the awards ceremony, including brand decision-makers from large German corporations, agencies, the creative industry, the trade press and category winners.
Representative office in Munich: Libertex strengthens position on the German market
“We are incredibly happy and proud to receive the German Brand Award 2023, as it shows that our work in Germany is bearing fruit," says Michael Geiger, the German-born CEO of the Libertex Group. “With our new representative office in Munich and our partnership with FC Bayern, we wish to further expand our position in the market in the future, so that we continue to be one of Germany’s ‘Excellent Brands’."
"The German Brand Award shows that our hard work is paying off," says Libertex Group CMO Marios Chailis. "All of our branding and marketing is done in-house by our creative team that works tirelessly day after day. Their phenomenal work is also reflected in our recent “Push for More” brand campaign with FC Bayern, which was created as part of our partnership with the club.”
Libertex Head of Brand & Creative, Nino Ilievski at the German Brand Award ceremony on June 15 at Verti Music Hall in Berlin
Nino Ilievski, Head of Brand & Creative at Libertex, adds: "It is always fascinating for me to brainstorm with my colleagues in our internal creative studio and to see how the many imaginative ideas develop into concrete projects. It is such a great honour that our efforts are now recognised with the prestigious German Brand Award."
The video that is part of the latest Libertex brand campaign with FC Bayern can be viewed here.
